2017 Winners

With thanks to SpunOut.ie our headline sponsor and Glowmetrics our analytics partner.


Use of Facebook by a Small Business (In-House team managed)

Arran Street East

Use of Facebook by a Medium+ Business (In-House team managed)


Use of Facebook by a Business/Brand (Agency Run)

Tesco Mobile – ICAN

Use of Facebook by a Media Organisation

Irish Farmers Journal

Use of Facebook by a Non-Profit/Organisation

CMRF Crumlin

Use of Facebook by a State Body

Dublin Fire Brigade

Twitter Small Biz/Org

Idle Birch

Twitter Large Biz/Org

Lidl Ireland

Twitter Non Profit

National Women’s Council of Ireland

Twitter State Org

Iarnród Éireann

Twitter Campaign

Musgrave MarketPlace

Best Mobile App

St. Patrick’s Festival

Best Use of Instagram

Bean in dingle

Best Use of Snapchat

HSE Think Contraception

Best Blog of an SME

The O’Brien Press

Best Use of Social Media by an SME Micro

Cuckoo Events

Best Use of Social Media by an SME Medium (6 employees or more)

Tour America

Social Media and eCommerce

Wild Air Run

Best Use of Social Media by State Body


Úsáid Ar Na Meáin Shóisialta

An Dream Dearg

Customer Care using Social Media (Integrated)

Lidl Ireland

Best Experimental Format

The Defence Forces

Best Live Video Series

Sports JOE Live

Digital Video/Video Campaign

SuperValu – Supporting Local and Irish

Social Video/Video Campaign

Aer Lingus – From Our Seat to Yours

Best Integrated (cross platform) Social Media Campaign

TG4 – Caitlín Eile A storm of an idea – ICAN

Best Integrated (cross platform) Digital Campaign

Bank of Ireland – Mortgage Journey

Best use of Realtime Marketing

HB Ice Cream – 98FM Big Slide Home

Zero Budget Social Media Campaign

Union of Students in Ireland (USI)

Best In-House Team

Winner – Supervalu

Best Agency
Winner – Radical

Grand Prix
Winner – Supervalu