Bye bye Twitter.
New categories for Innovation, Behaviour Change and Third Level.
Facebook Small Business
Facebook State Org
Facebook for a Brand
Instagram Small Business
Instagram State Body
Instagram Brand
Instagram NGO
Best Use of Instagram Stories and Reels
TikTok Campaign: Agency
TikTok Campaign: In-house
TikTok Strategy: Brand
TikTok Strategy: SME
Video Campaign: Small Business
Video Campaign: Public Body
Video Campaign: NGO
Video Campaign: Brand
Video Campaign: Agency Run
Innovative Use of Social Media
Social Media Strategy: SME
Social Media Strategy: State Body
Social Media Strategy: NGO
Social Media Strategy: Third Level
Social Media Campaign: Non-professionals
Social Media Campaign: LinkedIn
Social Media Strategy for Events
Best Behaviour Change Campaign
Social Media to drive eCommerce
Use of Social Media by a Financial Org
Best Content Creation Studio In-house
Best Content Creation Studio (Agency)
Best Social Media Advertising Team – Agency
Best Social Media Advertising Team – In-house
Best Sponsorship Collaboration
Best Multi-platform Campaign (In-house)
Best Multi-platform Campaign (Agency)
Grands Prix (Chosen by Judges)
Best In-House Team – Based on Finalists
Best Small Agency – Based on Finalists
Best Agency Large – Based on Finalists
Grand Prix