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Use of Facebook by a Small Business (In-House team managed)
Arran Street East
Use of Facebook by a Medium+ Business (In-House team managed)
Supervalu
Use of Facebook by a Business/Brand (Agency Run)
Tesco Mobile – ICAN
Use of Facebook by a Media Organisation
Irish Farmers Journal
Use of Facebook by a Non-Profit/Organisation
CMRF Crumlin
Use of Facebook by a State Body
Dublin Fire Brigade
Twitter Small Biz/Org
Idle Birch
Twitter Large Biz/Org
Lidl Ireland
Twitter Non Profit
National Women’s Council of Ireland
Twitter State Org
Iarnród Éireann
Twitter Campaign
Musgrave MarketPlace
Best Mobile App
St. Patrick’s Festival
Best Use of Instagram
Bean in dingle
Best Use of Snapchat
HSE Think Contraception
Best Blog of an SME
The O’Brien Press
Best Use of Social Media by an SME Micro
Cuckoo Events
Best Use of Social Media by an SME Medium (6 employees or more)
Tour America
Social Media and eCommerce
Wild Air Run
Best Use of Social Media by State Body
RSA
Úsáid Ar Na Meáin Shóisialta
An Dream Dearg
Customer Care using Social Media (Integrated)
Lidl Ireland
Best Experimental Format
The Defence Forces
Best Live Video Series
Sports JOE Live
Digital Video/Video Campaign
SuperValu – Supporting Local and Irish
Social Video/Video Campaign
Aer Lingus – From Our Seat to Yours
Best Integrated (cross platform) Social Media Campaign
TG4 – Caitlín Eile A storm of an idea – ICAN
Best Integrated (cross platform) Digital Campaign
Bank of Ireland – Mortgage Journey
Best use of Realtime Marketing
HB Ice Cream – 98FM Big Slide Home
Zero Budget Social Media Campaign
Union of Students in Ireland (USI)
Best In-House Team
Winner – Supervalu
Best Agency
Winner – Radical
Grand Prix
Winner – Supervalu