2015 Finalists

The Maximum Media Sockies 2015

We are delighted that Maximum Media are the headline sponsors of the 2015 Sockies.

2015 Maximum Media Sockies Finalist

The hashtag to tweet nonstop about this is #sockies15.
€50 Early bird tickets can be purchased here. The price increases to €75 on May 18th and €100 on June 1st.
Why not sponsor the awards? (Sponsors can’t be nominated, nominees can’t be sponsors)

Facebook Categories:

Use of Facebook by a Small Business (In-House team managed)

  • Michael Wall Bespoke – www.facebook.com/MichaelWallBespoke
  • www.RareIrishStuff.com – https://www.facebook.com/RareIrishStuff
  • BabyBoo.ie – fb.com/babyboo.ie
  • LovelyBeards.com – https://www.facebook.com/LovelyBeardsGroup
  • Why Weight Ireland – www.facebook.com/whyweightireland
  • HairyBaby.com – https://www.facebook.com/HairyBabyTees
  • So Sell it – https://www.facebook.com/SoSimpleSoSellit?ref=hl

Use of Facebook by a Medium+ Business (In-House team managed) – Sponsored by Strata3

  • Aptaclub (Danone Early Life Nutrition) – https://www.facebook.com/AptaclubIreland
  • First 1000 Days (Danone Early Life Nutrition) – https://www.facebook.com/First1000DaysIreland
  • Mr.Price – https://www.facebook.com/MrPriceIre
  • The Organic Supermarket Ltd – https://www.facebook.com/TheOrganicSupermarket
  • Irish National Stud & Gardens – https://www.facebook.com/IrishNationalStud
  • The Maxol Group – www.facebook.com/maxol
  • The AA – www.facebook.com/AAWeatherWatch
  • GoBus.ie – www.facebook.com/gobusgalway
  • Iarnród Éireann – https://www.facebook.com/iarnrodeireann/
  • Aer Lingus – www.facebook.com/aerlingus
  • Euronics Ireland – https://www.facebook.com/euronics.ie
  • Tour America – https://www.facebook.com/TourAmericaTV

Use of Facebook by a Business/Brand (Agency Run)

  • Samsung Ireland – https://www.facebook.com/SamsungIreland
  • Tesco Mobile Ireland – www.facebook.com/tescomobileireland
  • Brennans Bread – https://www.facebook.com/BrennansBread
  • Littlewoods Ireland – https://www.facebook.com/LittlewoodsIreland
  • Universal Pictures, Aviva/Focus Ireland – https://www.facebook.com/UniversalPicturesIreland
  • McCain Ireland – https://www.facebook.com/MccainIreland?fref=nf
  • Ford Ireland – https://www.facebook.com/fordireland
  • SPAR Ireland – https://www.facebook.com/SPARIreland
  • The National Lottery – www.facebook.com/nationallotteryireland

Use of Facebook by a Media Organisation

  • Dublin’s 98FM – www.facebook.com/98fm
  • SPIN South West – https://www.facebook.com/SPINSouthWest
  • RTÉ Operation Transformation – https://www.facebook.com/pages/Operation-Transformation/227109470920
  • Cork Independent – https://www.facebook.com/corkindependent
  • Dreamwedding.com – https://www.facebook.com/dreamweddingcom
  • RTÉ – The Sunday Game – www.Facebook.com/thesundaygame
  • Independent.ie – www.facebook.com/Independent.ie
  • Galway Advertiser – www.facebook.com/GalwayAdvertiser
  • BreakingNews.ie – https://www.facebook.com/breakingnewsire
  • Irish Examiner – https://www.facebook.com/irishexaminer

Use of Facebook by a Non-Profit/Organisation

  • Dublin Zoo – www.facebook.com/dublinzoo
  • EIL Ireland – http://www.facebook.com/EILInterculturalLearning
  • Chernobyl Children International – https://www.facebook.com/ChernobylChildrenInternational
  • UCC Students’ Union – https://www.facebook.com/UCCSU
  • Dogs Trust Ltd – https://www.facebook.com/DogsTrustIrelandOnline
  • Western Development Commission – Yeats2015 https://www.facebook.com/Yeats2015
  • The Down Syndrome Centre – www.facebook.com/downsyndromecentre
  • Aware non-profit – https://www.facebook.com/AwareIreland
  • Triathlon Ireland – https://www.facebook.com/triathlonireland
  • ALONE – https://www.facebook.com/ALONEIreland

2015 Maximum Media Sockies Finalist

The hashtag to tweet nonstop about this is #sockies15.
€50 Early bird tickets can be purchased here. The price increases to €75 on May 18th and €100 on June 1st.
Why not sponsor the awards? (Sponsors can’t be nominated, nominees can’t be sponsors)

Twitter categories

Best Business Twitter account – Agency Run – Reserved

  • Vita CoCo – https://twitter.com/VitaCocoIE
  • Littlewoods Ireland – https://twitter.com/littlewoodsirl
  • Samsung Ireland – https://twitter.com/samsungireland
  • The Westbury Hotel – https://twitter.com/WestburyDublin
  • Universal Pictures – https://twitter.com/Universal_Irl

Best Business Twitter account – In-House Run – Sponsored by Kantar Media

  • Aer Lingus – www.twitter.com/aerlingus
  • The Maxol Group – www.twitter.com/themaxolgroup
  • Lidl Ireland – https://twitter.com/lidl_ireland
  • Iarnród Éireann – https://twitter.com/irishrail
  • O’Mahony’s Booksellers – https://twitter.com/omahonysbooks
  • GoCar Ireland – https://twitter.com/GoCarIreland
  • Irish Examiner – https://twitter.com/irishexaminer/
  • Dublin’s 98FM – www.Twitter.com/98fm
  • Aura Sports and Leisure Management – https://twitter.com/AuraDundalk
  • AA Roadwatch – http://twitter.com/aaroadwatch/

Best Non-Profit/Organisation Twitter account

  • Dogs Trust Ltd – https://twitter.com/DogsTrust_IE
  • Irish Autism Action – https://twitter.com/Irishautism
  • SERVE – www.twitter.com/SERVE_ie
  • EIL Ireland – http://twitter.com/#!/EILIreland
  • The Undergraduate Awards – @UndergradAward
  • Western Development Commission – Yeats2015 http://twitter.com/yeats2015wb
  • Tyndall National Institute – https://twitter.com/TyndallInstitut
  • Chernobyl Children International – https://twitter.com/Chernobyl?lang=en
  • University College Cork – https://twitter.com/UCC
  • The Wheel – http://twitter.com/The_Wheel_IRL
  • Enterprise Ireland – https://twitter.com/entirl
  • Houses of the Oireachtas – https://twitter.com/oireachtasnews

Best Business Twitter Campaign

  • Centra – https://twitter.com/CentraIRL
  • Gas Networks Ireland – Tommy McAnairey – https://twitter.com/GasNetIrl
  • SPAR Ireland – https://twitter.com/SPARIreland
  • Dublin Zoo – www.twitter.com/dublinzoo
  • HSE – https://twitter.com/littlethingshub
  • AIB – https://twitter.com/aib_gaa
  • Galaxy – https://twitter.com/Galaxy_ie
  • M&Ms (Mars Ireland) – www.twitter.com/mms_ire
  • City Sense – https://twitter.com/citysensedublin

2015 Maximum Media Sockies Finalist

The hashtag to tweet nonstop about this is #sockies15.
€50 Early bird tickets can be purchased here. The price increases to €75 on May 18th and €100 on June 1st.
Why not sponsor the awards? (Sponsors can’t be nominated, nominees can’t be sponsors)

Mobile Categories

Best Mobile App

  • Kilkenny Design Workshops
  • Houses of the Oireachtas
  • Fingal County Libraries
  • Design & Crafts Council of Ireland
  • In the Current
  • World Rugby – Laws of Rugby
  • Dublin Castle Mobile Tour

Best Use of Instagram

  • Sportswomen.ie
  • Independent.ie
  • Foody’s Pharmacy
  • Irish Design 2015
  • Concern Worldwide
  • LovelyBeards.com
  • Irish National Stud & Gardens
  • Aviva Ireland
  • AIB
  • Popdeem

SME/Business Categories

Best Blog of an SME – Reserved

  • True Romance Weddings – http://blog.trueromanceweddings.com
  • Cuckoo Events – http://cuckoo.ie/blog/
  • Tour America – http://www.touramerica.ie/blog/
  • Sexsiopa.ie – http://sexsiopa.ie/blogs/sex-siopa
  • Chill Insurance – https://www.chill.ie/blog/
  • Wayne Denner – http://waynedenner.com/blog-posts/
  • LovelyBeards.com – www.lovelybeards.com
  • The Organic Supermarket – https://www.organicsupermarket.ie/blog/

Best Use of Social Media by an SME – Sponsored by Blacknight

  • Galway Advertiser
  • Tour America
  • E.D. Estimating
  • Cuckoo Events
  • Idaho Café
  • www.RareIrishStuff.com
  • Aura Sports and Leisure Management
  • Immigrant Council of Ireland
  • GoBus.ie
  • Phorest Salon Software

2015 Maximum Media Sockies Finalist

The hashtag to tweet nonstop about this is #sockies15.
€50 Early bird tickets can be purchased here. The price increases to €75 on May 18th and €100 on June 1st.
Why not sponsor the awards? (Sponsors can’t be nominated, nominees can’t be sponsors)

Other Categories

Best Use of Social Media by State Body – Sponsored by SENSORPRO

  • Fingal County Libraries
  • Irish Defence Forces
  • Iarnród Éireann
  • Bord Bia
  • RTÉ
  • An Garda Síochána
  • Houses of the Oireachtas
  • Western Development Commission
  • Road Safety Authority
  • University College Cork

Customer Care using Social Media (Integrated) – Reserved

  • Aura Sports and Leisure Management
  • Iarnród Éireann
  • Three Ireland
  • KBC Ireland
  • Europcar Ireland
  • UPC Ireland
  • GoBus.ie
  • Electric Ireland

Best Experimental Format (Vine, Whatsapp, Snapchat)

  • Electric Ireland
  • Aer Lingus
  • SPIN South West
  • Independent.ie
  • Immigrant Council of Ireland
  • Republic of Telly
  • UCC Students’ Union
  • Dublin’s 98FM
  • Life Style Sports
  • Tyndall National Institute
  • Universal Pictures
  • Best Video/Video Campaign (non broadcast)

    • Dublin’s 98FM – 98FM Best of Dublin Awards
    • Toyota Ireland – #GoFunYourself – Toyota Ireland
    • Club Orange (Britvic) – The Best Bits
    • #EducationMatters – Aviva Ireland and Focus Ireland
    • Laya Healthcare – A series of videos on online safety from Laya Healthcare
    • Samsung Ireland – #GALAXYAlphaStyle
    • AIB – AIB GAA – #TheToughestTrade
    • Clisare – Irish Bucket list
    • Final Boss Media

    2015 Maximum Media Sockies Finalist

    The hashtag to tweet nonstop about this is #sockies15.
    €50 Early bird tickets can be purchased here. The price increases to €75 on May 18th and €100 on June 1st.
    Why not sponsor the awards? (Sponsors can’t be nominated, nominees can’t be sponsors)

    Campaigns

    Best use of Realtime Marketing

    • Bank of Ireland Business Lift – Bank of Ireland Business Lift
    • AIB – AIB GAA – #TheToughest Trade
    • Aviva Stadium Ireland vs. England
    • Audi Ireland – The Audi A3 e-tron at the heart of 2014 Web Summit
    • Mental Health Ireland – First Facebook Photo – Donation to Mental Health Ireland
    • SPAR Ireland – SPAR Ireland #UnderTheTree Twitter Tree
    • HB Ice Cream – #HBGoodbyeSerious
    • Laya Healthcare – Laya healthcare ‘Icebreaker’ Twitter competition.
    • Littlewoods Ireland – #WinYourChristmasList for Littlewoods Ireland.
    • Centra – World Cup Pizza

    Zero Budget Social Media Campaign

    • UCC Students’ Union – #LetUsStudy – UCC Library Protests
    • Four Star Pizza – 50 Shades of Google Search
    • Kilmacud Crokes GAA Club – Faces behind the Purple & Gold
    • City Sense – City Sense
    • The Down Syndrome Centre – #Donate21
    • Aer Lingus – Movember – “Donate to Des”
    • Irish Autism Action – Blue Nose Day, April 27th, 2014
    • www.RareIrishStuff.com – Rare Irish Stuff – Halloween 2014 Campaign
    • Barnacles Hostels – Paddy’s Day
    • Britvic Ireland – A Careful Whisper: Launching Club Zero
    • AA Roadwatch – Roadwatch25

    Best Integrated (cross platform) Social Media Campaign – Sponsored by Cloud90

    • Bram Stoker Festival – Bram Stoker Festival
    • Life Style Sports – 6 Nations 2015
    • Dublin Zoo – Dublin Zoo – Dublin Elephants
    • Dogs Trust Ltd – #canaldogs
    • Meteor – Meteor Christmas LTD Vs Christmas Unlimited
    • Irish Defence Forces – Defence Forces Recruitment
    • Electric Ireland – Powering Kindness 2015
    • UCC Students’ Union – #LetUsStudy – UCC Library Protests
    • McDonald’s Ireland – McDonald’s Free Breakfast Friday
    • KBC Student Current Account – KBC Student Current Account
    • Bacardí #TryStopMe
    • Tayto “More Than Just a Crisp” – Mr Tayto: More Than Just A Crisp

    Agency of the Year category will follow by end of the week