Nominations

Read all of the below because we don’t offer tech support.

Late Nominations for the 2017 Sockies are now €400 per category. Card Payment will need to be received before your late nomination is accepted and late entries close on April 20th. Contact team@sockies.ie to arrange payment

  • Free Nominations closed April 11th at 3pm
  • Only someone from the business/org or an agreed representative can nominate them in this event.
  • This covers your social media work from July 2016 to March 2017.
  • We suggest copying and pasting your entry into a Word document just in case anything goes wrong as you’re nominating.
  • An email from web@sockies.ie will be sent to you to verify your entry. If you don’t verify it, your nominations won’t go through. Check spam.
  • Once verified you will be sent a link which allows you to edit your entry up to the close of nominations.
  • Nominations close on April 11th at 2pm
  • A company can enter in up to 5 categories. You cannot enter a company/client in a category two or more times. If you want to nominate multiple companies, use a unique email per company entry.
  • Late entries (up to 48 hours) incur an admin fee of €200 per category and need to be paid upfront. Asking us to edit your nomination after entries close also incurs this fee. So don’t be late!
  • Late entries from April 14th and after are €500 per category.
  • Your entry will be judged by the public and social media enthusiasts.
  • It is not up to us to tell you what categories to enter. You’re a a big boy or girl.
  • Our contact email is team@sockies.ie but we won’t answer emails about extensions or exceptions and you may not get an answer if we think your question has already been answered here.
  • Be careful when copying and pasting with the word count. Delete any white spaces before first and last words. Links are counted by our word counter. Our counter over-counts so consider max word count at about 95%. If it says you are over by 4 words, delete 4 words. We get most questions about this bit. Stay strong!

You can jump to the category that you're interested in by clicking on the links below :

1.Facebook for Small Business (In-House)

2.Facebook of a Medium+ Business (In-House)

3.Facebook for a Business/Brand (Agency Run)

4.Facebook of a Media Organisation

5.Facebook for a Non-Profit/Organisation

6.Facebook for a State Org

7.Best Business Twitter account – Run

8.Best Business Twitter account – In-House Run

9.Best Non-Profit/Organisation Twitter account

10.Best Business/Org Twitter Campaign

11.Best Mobile App

12.Best Use of Instagram

13.Best Use of Snapchat

14.Social Media by an SME – 5 or less staff (In house)

15.Social Media by an SME – 6+ staff (In house)

16.Best Blog of an SME

17.Social Media and eCommerce

18.Customer Care across Social Media

19.Úsáid Na Meáin Shóisialta

20.Best Use of Social Media by State Body

21.Best Experimental Format (WhatsApp, VR/AR)

22.Best Video/Video Campaign (non broadcast)

23.Best Live Video Series

24.Integrated Social Media Campaign

25.Best use of Realtime Marketing

26.Zero Budget Social Media Campaign






1. Facebook for Small Business (In-House)





This is for the Facebook Page of a Business that has 5 full-time employees or less and is run by those employees.

2. Facebook of a Medium+ Business (In-House)





This is for the Facebook Page of a business with 6+ full time employees and is run by these employees.

3. Facebook for a Business/Brand (Agency Run)





This is for the Facebook Page of a Business/brand that is run by an external agency.

4. Facebook of a Media Organisation





This is for the Facebook Page of a media organisation. Radio, Newspaper, TV station, Magazine, Online Publication etc.

5. Facebook for a Non-Profit/Organisation





This is for the Facebook Page for a Non-profit/Charitable organisation. Not for a State or Semi-State organisation.

6. Facebook for a State Org





Facebook for a State Org/Semi-state Org

7. Best Business Twitter account – Run





This is for the Twitter account(s) of a business that are run by their own employees

8. Best Business Twitter account – In-House Run





This is for a business/org that has a Twitter account run by their agency.

9. Best Non-Profit/Organisation Twitter account





This is for the Twitter account of a Non-profit/Organisation. It can be run in-house or by an agency.

10. Best Business/Org Twitter Campaign





This is for a campaign run by a Business or an Organisation that had specific sales/marketing/pr objectives in mind when planned and executed.

11. Best Mobile App





This is the category for an Irish made app or an app designed by an Irish company for the Irish or International market.

12. Best Use of Instagram





This is for a business or organisation that uses Instagram in an interesting way. Is that you?

13. Best Use of Snapchat






It’s 2017, there are close to 1 Million people using Snapchat in Ireland. While most brands using it  still don’t know the difference between vertical and horizontal video, many are doing a good job so this category is for them. You will be marked in this category based on original content. Using “influencers” really is not original.

14. Social Media by an SME – 5 or less staff (In house)




Use of Social Media by an SME with 5 full time staff or less. This is for using social media across multiple platforms and is for an SME that did it all themselves, who did not use an agency.

15. Social Media by an SME – 6+ staff (In house)




Use of Social Media by an SME with 6 full time staff or less. This is for using social media across multiple platforms and is for an SME that did it all themselves, who did not use an agency.

16. Best Blog of an SME




An SME as per the European Commission/Irish Government definition of what an SME is. Also this has to be the blog of a full time business.

17. Social Media and eCommerce





This is for eCommerce companies that are using social media to get sales. Are you using Facebook, Twitter, Instagram to sell?

18. Customer Care across Social Media




The use of multiple social media platforms for customer care by a company/organisation

19. Úsáid Na Meáin Shóisialta




Bearla anois. This is for Use of Social Media that is majority As Gaeilge.

20. Best Use of Social Media by State Body




It’s not just for people in uniform you know…

This category is for State Bodies/Public bodies as defined by the European Union.

21. Best Experimental Format (WhatsApp, VR/AR)





This is for the use of a non-mainstream social network/online space that can be classed as new and not common enough to be used by everyone.

22. Best Video/Video Campaign (non broadcast)





This is for video that was produced and created for digital media/social media and to be used in these spaces. This is not for the spreading of videos made for TV.

23. Best Live Video Series





This is for a Live Video series on Facebook Live, YouTube Live, Instagram or Periscope. It has to have at least 3 programmes in 2017 to count.

24. Integrated Social Media Campaign





This is for a campaign planned and executed across multiple social media platforms.

25. Best use of Realtime Marketing




Buzzword central. We blame Oreo but with the ability to create media quickly and tie into “breaking” social issues, realtime marketing has become popular in Ireland in 2015 and 2016.

26. Zero Budget Social Media Campaign





Non-agency category.  This is a category for a campaign that only had people as resources and not an extra penny was spent or diverted to run this campaign.